Betting is gaining popularity in Africa The Mail & Guardian

betting in africa

For more trusted bookmakers please also see our full bookmaker listing on Best Betting Sites. Despite rising costs of living and economic pressures, gambling has gained popularity, particularly due to the widespread use of mobile phones and internet access. Advertising from betting companies further fuels online betting this trend, increasing participation within this demographic. South Africans place more than  R1 trillion in bets annually, with R700 billion spent on sports betting alone.

If online gambling ever gets the green light to operate in South Africa, online operators would be wise to implement strong controls to prevent and detect fraud. Africa is considered a technology-limited continent, which means it is cut off from the rest of the online world. However, the situation has changed dramatically in recent years thanks to the rapid development of Internet connectivity in Africa. More than two-thirds of African people have access to high-speed mobile Internet today. All this greatly expands the possibilities of participating in international online sports betting, as well as allows you to place bets on your favourite African teams.

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You can find more details on betting law and related topics on our Betting Law page. We have also created a few useful and strategic tips to ensure your online betting safety. The evolution of sports betting in South Africa has also witnessed the expansion of betting markets and the introduction of new wagering options. Traditional forms of betting, such as fixed-odds betting on outcomes, have been complemented by innovative offerings such as in-play betting and exotic bets.

From tradition to technology: The evolution of sports betting in South Africa

This report covers casino gambling, limited payout machines (LPMs), betting (horse racing and sports), bingo and the National Lottery. They make the betting experience more engaging with live betting options, allowing you to place wagers as the fight progresses. In January, DStv’s parent company officially entered SA’s sports betting market with a new platform, using its tie in with SuperSport, Africa’s largest sports broadcaster, to stand out in an already crowded, but growing, market. Of particular importance for South Africa has been the rise of mobile sports betting apps. Some 92% of South Africans own a cellphone with around a third (26.3 million) owning a smartphone.

Tech making sports betting fun and accessible

Prior to 1996, all gambling in South Africa was illegal except for betting on horse races. The Constitution then established that gambling and wagering were legally competent, and so it became necessary to coordinate matters on a provincial and national level. The Legal LandscapeThe legality of sports betting in South Africa is a relatively recent development. While horse racing betting has been a constant for decades, the National Gambling Act of 2004 opened the doors for a wider range of sports to be included. In Uganda, the regulatory online gambling act was promulgated as the Lotteries and Gaming Act was released in 2016. And although there are no actual stipulations that actually refer to online gambling, the legalisation of sportsbooks has been formally licensed by the Ugandan National Gaming Board.

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Get this delivered to your inbox, and more info about our products and services. Get the best of CNBC Africa sent straight to your inbox with breaking business news, insights and updates from experts across the continent. Online gambling has also become a sector of interest for several foreign investors in other African countries. There is an ongoing legal conflict between the Nigerian Lottery Regulatory Commission and the Lagos State Lotteries Board, as both organisations are trying to impose regulations and collect licensing taxes.

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Subsequent amendments and regulations have further shaped the industry, confirming consumer protection and responsible gambling practices. This was a turning point for the betting industry in South Africa, as the legalisation of horse racing led to the establishment of many racetracks and the creation of a regulated betting industry. This not only provided a safe and controlled environment for people to bet on horse racing, but it also generated significant tax revenue for the government. Includes betting on sports events and horse racing where punters are essentially betting on the outcome of the particular event. For this, punters can analyse various factors that could increase the odds of their bet being successful.

betting in africa

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This partnership marked Play’n GO’s first foray into South Africa, expanding Betway’s gaming portfolio and offering users a wider array of entertainment options. Resolving any problems bettors could run across on the site depends on good customer service. Depending on live chat, email, or phone, reliable help enables quick resolution of any questions or issues. For users who place bets across live events in various time zones, 24-hour customer assistance is very helpful. In this regard, the gambling industry is currently much like the retail industry of South Africa, which is also showing promising signs of growth despite the economic slowdown that the whole country is experiencing. At any rate, optimism has returned to the South African economy, as most top executives are confident in the country’s future, and are temping up their plans for investment.

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betting in africa

Ultimately, the success of the industry will depend on the ability of operators to understand the unique needs and challenges of the African market and to tailor their products and services accordingly. Betting on the go, whenever and wherever we are, is getting increasingly popular. Therefore, a mobile-friendly fast loading site is mandatory for accessibility and a great betting experience. More and more sportsbook operators now offer betting apps to really cater for their customers. While in the past spinning the reels of fun and exciting slots was only possible in unregulated online casinos this has changed in 2021. Hollywood Bets started with its Spina Zonke games, Supabets followed by adding Pragmatic Play, Yggdrasil slots and moreover quite recently NetEnt and Red Tiger.

In terms of sports betting, South Africa has witnessed a remarkable evolution from traditional methods to the integration of cutting-edge technology that merits closer examination. This transformation reflects the shifting preferences of consumers, concurrently showcasing the remarkable adaptive capacity of the industry in modern technological advancements. Examining this journey illuminates the intersection of tradition and innovation in one of Africa’s burgeoning gambling markets. And third, people are becoming more and more interested in sports betting as a way to make money.

It’s critical, therefore, that operators in the sector keep up with these trends and advancements. “While South Africa has always been a sporty nation, its international sporting profile has probably never been higher and this is especially true for women’s sports,” says Chelin. In addition, using special deals for South Africans can increase the value of your bets. Kickboxing and Muay Thai, with their emphasis on striking and aggressive exchanges, tend to produce more exciting and unpredictable fights, offering different betting opportunities.

  • The Live Games content is very varied, ranging from Game Show games such as Crazy Time, Megaball to Dream Catcher and the thrilling Lightning games range.
  • Gambling and betting companies therefore hold operating licences with provincial gambling boards.
  • Ultimately, in a nation as obsessed with sports as South Africa, sports betting will likely keep growing.
  • Despite the challenges posed by the growth of online betting and gaming, the industry remains a key contributor to the South African economy, providing employment and tax revenue, as well as entertainment for millions of people.
  • Unless the gambling website offered other online gambling services as well as sports betting.

The South African Responsible Gambling Foundation (SARGF) provides Free and Confidential Treatment and Counselling to those affected by Problem Gambling and their immediate family members. We also educate South Africans about the potential harmful effect of problem gambling and responsible gambling. “The online betting space has changed dramatically over the years, but its evolution is far from over,” says Chelin. “American sports have seen a steady rise in interest in South Africa with events like the Basketball African League and the NFL Experience bringing fans closer to these sports.

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Individuals, internet service providers, casino sites and banks processing payments for online gambling are risking a R 10 million fine or 10 years of imprisonment. Even media and TV channels advertising online gambling services can be held liable. In conclusion, the betting industry in South Africa has come a long way since its legalisation in 1965. From the early days of horse racing, it has evolved into a multi-billion-rand industry, encompassing a wide range of betting and gaming options, both online and offline.

  • The lack of clear and consistent regulatory frameworks for iGaming and betting in many African countries presents a significant challenge for the industry.
  • This report covers casino gambling, limited payout machines (LPMs), betting (horse racing, sports and fixed odds), bingo and the National Lottery.
  • A 2011 report found that online gambling should be made legal, but this has still not happened.
  • What makes it so prevalent for thousands of people is a sharp ambition to watch the show between 2 equal opponents.

Services

In Tanzania, online gambling has experienced rapid growth during the past couple of years, thanks to the mobile infrastructure continuously expanding. Something that was once the preserve of physical bookies moved first into the web and onto apps. With that shift has come a whole slew of innovations that have completely changed the online betting sector; and that growth is rapidly accelerating. Betting consists of fixed-odds bookmaking on sporting events, pari-mutuel wagering on horse racing and taking bets on the outcome of lotteries.

Responsible Gambling

A 2011 report found that online gambling should be made legal, but this has still not happened. There have been repeated promises from the South African government and Trade and Industry Ministers that online gambling in the form of casino games such as poker will be made legal. The Gambling Act of 1965 officially banned all forms of gambling except betting on horse racing. Towards the end of the 1970s casinos started operating in the independent areas called homelands. Only native South Africans lived in these areas and most weren’t able to access such establishments. Figures from 1995 such there were as many as 2000 illegal casinos operating in the country.

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Casino gross gambling revenues declined for the first time since 1997 reflecting the tough economic conditions and the impact of illegal gambling. Betway places a strong emphasis on responsible gambling, ensuring compliance with local regulations and promoting safe betting practices. The company is accredited by international testing agency eCOGRA and supports the Responsible Gambling Trust, reflecting its dedication to ethical operations. This commitment has fostered trust and loyalty among its user base, establishing Betway as a reputable and reliable platform in the South African betting industry. With so many bettors preferring to gamble online, South Africa’s online sports betting market has expanded remarkably in recent years. There have been numerous attempts over the years to make online casinos legal.

While the latter might offer you more games content including online slots gameplay on those is currently not legal. Statistics show that 49.4% of South Africans bet on sports from October 2021 to October 2022; around a quarter of these bettors also engage in online betting a few times a week. Given numerous options, bettors should be aware of the vital features that any website should provide. Whether your experience with betting is fresh or seasoned, understanding what to anticipate from the TOP 20 betting sites will guide your decision. Over the years there have been many laws and acts passed to stop online gambling. An increasing number of people now enjoy sports betting online so it looks set to be an industry that will grow from strength to strength.

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Check out the table on this page and follow the links to the bookmaker you wish to join. Complete the registration process and once you’ve fulfilled the requirements you’ll have free bets in your account. Online betting in South Africa has never been more dynamic and rewarding with our betting platforms. If you’ve already submitted your documents you can email to check the status of your account. The Association is governed by a board of up to 9 elected directors who meet at least once every two months to formulate and approve policy for implementation.

  • The game, created by Spribe, now has more than 5-million monthly active players worldwide and is growing in popularity locally.
  • Leading to a wider range of betting markets like the method of victory, round betting, and whether or not the fight will go the distance.
  • “Gambling is not a reliable source of income, and without careful management, it can lead to serious financial setbacks.
  • Sportingbet accepts more than one million unique bets per day, and on some days even more than two million.
  • Sports betting has become popular in Africa relatively recently, but it is gaining momentum every year.
  • This can be a barrier to adoption for iGaming and betting operators, who may struggle to overcome negative perceptions and build trust with local communities.
  • Despite rising costs of living and economic pressures, gambling has gained popularity, particularly due to the widespread use of mobile phones and internet access.
  • In recent years, the betting industry in South Africa has evolved greatly, with the introduction of online betting and gaming.

In 1965, the Gambling Act prohibited diverse types of sports betting except for horse racing. Horse racing was considered more like a sporting activity than a betting one. The country has come through a couple of steps in betting legalization in the country. As a regulatory authority, we play a pivotal role in fostering responsible gambling practices, protecting vulnerable individuals, and promoting a fair and transparent gaming environment. In Mark Tipping’s experience, most online betting frauds can only be realised once payment is made to the fraudster.

Gambling outlook 2017-2021

At this point, additional documents may be needed to be submitted by the patron before payment is made, including proof of residence and proof of bank account details. In instances where non – South African punters are prohibited by Bookmakers from betting, these processes make it more difficult for these players to withdraw money from the platform without being detected. Nevertheless, the winnings are not always available due to a coincidence of circumstances – you need to understand the nuances of the bookmaker’s office, understand the bets, and have a winning strategy.

They could improve, though, like by adding more live fight streams or simplifying things for beginners. Each sport has its uniqueness, affecting how bets are structured and odds are calculated. Boxing, for instance, often involves more strategic and tactical exchanges, leading to fewer knockouts and more decisions compared to MMA.

South Africa

Recognizing the burgeoning potential of the South African betting industry, Betway strategically tailored its offerings to resonate with local preferences. This approach involved a deep understanding of the nation’s rich sporting culture, particularly its passion for football, cricket, and rugby. By aligning its services with the interests of South African bettors, Betway established a strong foothold in the market. Senzo Tsabedze’s vision and leadership are guiding Afrirent Holdings towards a future of success, innovation, and positive impact in the West African market. With more people betting online, security is a major issue for bettors from South Africa.

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